Mobil corporate identity, Mobil: The Second Century, 1968

The Chermayeff and Geismar collection contains two series: Clients and Project Files and Books. The Client series spans from 1959-2000 and is filed according to the collection’s original order, for the most part alphabetically by the names of the clients. The files contain only the final samples of Chermayeff & Geismar’s design work. The design work for clients include brochures, folders, letterhead, annual reports, cards, promotional packets and graphic design standards manuals. Unordered clients’ projects are added after the organized client work. Design work for Mobil is filed at the end of the collection and includes promotional materials for both commercial and outreach projects. The posters are filed according to the same system, organized alphabetically by client, with Mobil work at the end, organized alphabetically by title. The second series consists of bibliographic files including three published books, two by Chermayeff and Geismar.