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Subject

Advertising 1

Advertising -- Drugs 1

Audiotapes 1

Black-and-white prints (prints on paper) 1

Black-and-white transparencies 1

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Color transparencies 1

Corporation reports 1

Correspondence 1

Design 1

Designers -- United States -- History -- 20th century 1

Diazotypes (copies) 1

Drugs -- Packaging 1

Dummies (printed matter) 1

Graphic artists -- United States -- History -- 20th century 1

Graphic arts -- United States -- History -- 20th century 1

Graphic design 1

Graphic design -- 1950-1980 1

Graphic designers -- United States 1

Letterheads 1

Lithographs 1

Logos (Symbols) 1

Magazine covers -- United States -- History -- 20th century. 1

Mechanicals (camera-ready copy) 1

Mock-ups 1

Models (representations) 1

Motion pictures (visual work) 1

Newspapers 1

Pamphlets 1

Paste-up (Printing) 1

Photostat 1

Phototypesetting 1

Plans (drawings) 1

Posters 1

Publications 1

Roman type -- Specimens 1

Scope publication (Kalamazoo, Mich.) 1

Script (typeface group) 1

Script type -- Specimens 1

Slides (photographs) 1

Stats (copies) 1

Tear sheets 1

Trademarks 1

Trademarks -- United States -- History -- 20th century 1

Type and type-founding 1

Type and type-founding -- Design. 1

Type and type-founding -- United States -- History -- 20th century 1

Type designers 1

Type specimens 1

Typefaces (type forms) 1

Typographers 1

Typography 1

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Names

American Institute of Graphic Arts 1

Benguiat, Ed (Ephram) 1

Burns, Aaron 1

Carnase, Tom 1

Caruso, Victor 1

∨ more

Caterpillar Tractor Company 1

Connecticut General Life Insurance Company 1

Crowell Publishing Company 1

Edward Rondthaler 1

Esquire, inc 1

Field and Stream 1

Halsman, Philippe 1

International Paper Company 1

International Typeface Corporation 1

Kertész, André 1

Labatt Brewing Company 1

Lincoln Center for the Performing Arts 1

Look magazine 1

Lubalin, Herb 1

Martin Marietta Corporation 1

McCall's magazine 1

Merrill Lynch, Pierce, Fenner & Smith, inc 1

Museum of Television and Radio (New York, N.Y.) 1

New York Times 1

Newman, Arnold 1

Photo-Lettering Inc 1

Rohm and Haas Company 1

Torrington Manufacturing Company 1

Type Directors Club of New York 1

United States Lines Company 1

United States. Rural Electrification Administration 1

Upjohn Company 1

West Virginia Pulp and Paper Company 1

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